Goccia
Viva Conditioning Pure Pigments

Why it works

Color your creativity without damaging your hair

Goccia Viva is a semi-permanent, ultra-conditioning color made of pure direct pigments. With no ammonia and no peroxide, it is never mixed with developer: the pigment simply coats the hair cuticle for a long-lasting effect, without opening the hair shaft. Enriched with hydrating agents, proteins and fatty acids, it softens and hydrates the strands while it colors, leaving hair healthy-looking and shinier.

The range gives you twelve vibrant shades (Blu Elettrico, Blu Jeans, Carta da Zucchero, Giallo Limone, Giallo Miele, Grigio Pastello, Marrone Noce, Nero Notte, Papaya, Perla, Rosso Scarlatto and Rosso Vinaccia) plus Neutro, a clear base to build pastel tones and soft nuances from the same pigments. Apply with gloves on washed hair, leave on 15 to 30 minutes and rinse with lukewarm water only. It lasts 3 to 10 washes, depending on hair porosity and base level.