Color
Block Protect Your Color
Hold your color longer: a neutral pH with argan oil that seals instead of stripping, and shields hair from sun and everyday stress.
Why it works
Color fades when the cuticle stays open
Everyday washing opens the cuticle and lets color wash out early. Color Block uses a neutral pH of 4.5 with biologically-derived actives that seal the cuticle after coloring, so the tone you paid for actually stays on your hair.
Argan oil, rich in antioxidants, vitamin E, and essential fatty acids, acts as a shield against everyday stress, UV rays included, that fades color ahead of schedule, while also nourishing hair for a softer, easier-to-style feel. Pair it with Goccia Viva direct pigments for a result that lasts like it just left the salon.
Neutral pH 4.5
Seals the cuticle after color
Holds tone longer
Shields against UV and daily stress
Nourishes with argan oil
