Shockolor Professional Permanent Color

Why it works

Vivid color that cares for the fiber

Shockolor is a high-quality permanent hair color cream enriched with hydrolyzed keratin and hydrolyzed milk protein. The keratin restructures and hydrates the fiber, while the milk protein conditions it, adds body and helps prevent frizz; vitamin C helps stabilize the reflect. The result is complete gray coverage and a vivid, long-lasting color across the full tonal range.

It is a double system in one: with 10 to 40 volume Attiva cream developer it works as a permanent color, and with 5 volume it becomes a demi-permanent, tone-on-tone deposit. Mix 1:1.5 with the developer (1:2.5 for high-lift shades) and choose the volume for the job: 10 vol keeps the same level, 20 vol lifts 1 level with gray coverage, 30 vol lifts 2 to 3 levels and 40 vol lifts 3 to 4. Its 68 shades come in 14 families, from naturals and ashes to coppers, reds and super-lighteners, plus pure-pigment correctors to fine-tune any formula.